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Spring Edit by Goop and Sofischoice (part1)
Several weeks ago, Gwyneth Paltrow posted her annual spring edit in collaboration with Net-A-Porter. There was quite some commotion around it, because in order to have her spring essentials in your...
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Spring Edit by Goop and Sofischoice (part2)
….and here is part 2 of the Annual Sprint Edit by Goop and adapted by Sofischoice in a more budget friendly version.
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Clean, cleaner, perfectly clean
I recently started using Perfectly Clean from Estée Lauder and I have to admit that I never used any cleanser that did the job so well. Really impressive! You only need a little amount to clean your...
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Isabel Marant’s Paisleys
One of the collections for coming summer that immediately caught my eye was the one from Isabel Marant, aka Mrs Easy & Casual. I instantly adored the bohemian paisley looks of her Spring Collection...
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Alber Elbaz and his magic wand
This time around he used his magic for his first make-up adventure with Lancôme. Elbaz questioned what he could bring to the world of cosmetics, but this is how he explains his contribution: “Once I...
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Pictures and Quotes from the Vogue Festival 2013
Victoria Beckham on what advise she can give starting entrepreneurs: “Be ambitious, aim high and stay focused.” Alber Elbaz on the final advise his mom gave him before she died: “She said to me: be big...
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Prada + Roaring Twenties = The Great Gatsby
Even before the movie is out (scheduled to hit theatres May 10) you can already admire all the costumes Prada created for The Great Gatsby. The full looks are on display in the Prada store in SoHo New...
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Season’s must have: espadrilles
Forget about loafers or flip flops, this summer you will be wearing espadrilles! The casual shoe with its signature jute sole will be a true hit on the beach as in the city. They are super comfortable...
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Punk trends at the MET Ball 2013
Monday evening all Hollywood A-listers and fashion celebrities walked the red carpet of the annual Costume Institute Gala in New York. The theme this year was “Punk: from chaos to couture”. A topic...
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New Summer Scents 2013
With the arrival of spring, it’s also time to put aways those heavy winter scents and start using those more lighter fresh perfumes. Each year we welcome new summer editions of existing perfumes. These...
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Abercrombie & Fitch…. not so cool
It takes more to create a cool exclusive brand than a CEO who says so. A&F is learning that the hard way. CEO Mike Jeffries explained in an interview in 2006 that “We go after the attractive...
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Mais il est où le soleil?
Every negative has a positive… The fact that we still have lots of rainy cold days in central Europe, means we have more time to get bikini-ready. Start downloading these apps now and prepare yourself...
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You are more beautiful than you think
Women are their own worst beauty critics. Only 4% of women around the world consider themselves beautiful. Dove is committed to creating a world where beauty is a source of confidence, not anxiety. So,...
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Louboutin DIY
I am in love with these yellow spike pumps from Christian Louboutin, but when I saw these nude heels at Zara… I thought I might try out a DIY and paint them yellow myself ;-) What do you think? I …...
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The iconic Levi’s 501
The 501 is celebrating its 140 years anniversary. The classic jeans of all jeans has unfortunately lost lots of its glory. I remember that in the late 80′s – beginning 90′s, you had to have a 501 or...
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New must-have sunglasses
Lots of the new must-have sunglasses for this summer are real collectors’ items and statement pieces. Mainly because they are big and bold or have interesting frames. The cat-eye sunglasses from last...
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What I am wearing
Kimono – Zara Boyfriend jeans – H&M Pumps – & other stories Lips – Estee Lauder Fuchsia Fever Nails – Chanel Le Venis 535 May
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What I am wearing
Dress – COS Shoes – Peter Kaiser Necklace – Sfera Clutch – Prada Nails – Essie Aruba Blue
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Jason Wu at Hugo Boss
GREAT news for all the business women out there. Jason Wu is the new artistic director for Hugo Boss Womenswear. He will definitely bring the necessary focus and edge to the female side of the brand....
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What I am wearing
Jeans “Rome” – Tommy Hilfiger Blouse – H&M Scarf – Zara Sunglasses – H&M Hat – El Corte Ingles Clutch – Bimba y Lola Sandals – Tommy Hilfiger
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